After several months of speculation, I think it's finally appropriate for us to call the final name of the Nintendo "NX" console. Based on the fresh rumors from Eurogamer, including the newly revealed details about the system's purported portability, detachable controllers, and its ability to dock to a home base, it's starting to look more and more likely that the NX will in fact be Nintendo's "on the go" system.
Couple these details with the success of a little mobile game that involves catching Pokemon and is currently taking over the world, and this new name will roll off everyone's tongues without any training required. If you think about it, the media has already been using "Nintendo" and "Go" in the same sentence for two months. Nintendo's marketing department would love it. "Nintendo Go" is easy, short, brandable, and recognizable.
We believe that Nintendo Go is the most logical and obvious name for the upcoming Nintendo console and that it's likely going to be the final product name.
P.S. Expect trademarks to be filed worldwide and the NintendoGo.com domain to be handed over by the current owner to Nintendo, either voluntarily or by force (i.e. UDRP), real soon.
Couple these details with the success of a little mobile game that involves catching Pokemon and is currently taking over the world, and this new name will roll off everyone's tongues without any training required. If you think about it, the media has already been using "Nintendo" and "Go" in the same sentence for two months. Nintendo's marketing department would love it. "Nintendo Go" is easy, short, brandable, and recognizable.
We believe that Nintendo Go is the most logical and obvious name for the upcoming Nintendo console and that it's likely going to be the final product name.
P.S. Expect trademarks to be filed worldwide and the NintendoGo.com domain to be handed over by the current owner to Nintendo, either voluntarily or by force (i.e. UDRP), real soon.